Saturday, February 24News That Matters

Tag: Ways

Top 8 Ways to Gather A Crowd At Your Pop-Up Store

Top 8 Ways to Gather A Crowd At Your Pop-Up Store

Business
A guest post from our friends at Fit Small Business Pop-up stores are temporary retail establishments that are designed to reach and engage customers through a creative experience. The cost of opening a pop-up shop is much less than that of a brick-and-mortar store, and it can be used to test a product idea, create buzz during a holiday, or simply generate more awareness of your brand. According to PopUp Republic, pop-up shops are now a $10 billion industry and growing. However, customers expect more than the average service or shopping experience from pop-up stores. If you want to participate in this trend and draw in a crowd for your pop-up, you’ll need a solid strategy. Here are 8 strategies to attract the largest possible crowd to your pop-up shop: 1. Choose the Right Time &a
8 Delicious Ways to Use Up Stale Bread

8 Delicious Ways to Use Up Stale Bread

Technology
I’ve always had visions of waking up on a Saturday morning and baking a rustic loaf of bread to enjoy all weekend long. For me, it feels like the essence of hygge… but a couple things stood in my way. First, the terminology of breadmaking (ie. yeast and rising and kneading and proofing) felt super intimidating. Second, it requires you to be home for a several hour stretch to perform the various required steps (ie. let the dough rise for an hour, then go back and divide it in two, and let it rise some more, etc etc) and it just never seemed to happen. But guess what! I recently got a copy of the fab cookbook Bread Toast Crumbs by Alexandra Stafford, and her super easy no-knead recipes gave me the push I needed to conquer my fears and start baking bread at home. It’s my ne
8 Ways to Pull Off a Grown-Up Hair Bow

8 Ways to Pull Off a Grown-Up Hair Bow

Technology
featured image by Kristen Kilpatrick Let’s be honest, keeping up with trends can be tricky. Fresh and new may feel exciting, but it’s important to proceed with caution. The truth – plenty should be left on the runway, and knowing what’s worth trying-out is hard.  Luckily bad fads fade, good ones cycle, and inevitably a classic is the “it” thing again. Suddenly an old style that we love is reimagined, and we get credit for being current when really we’re just staying the course. Timeless and tasteful fashion is built on these subtle statements, little things that pack a big punch. This year the experts agree, the MVP in the hair department is a beautiful bow.   Satin ribbons, silk cords and scarves, the best way to complete your look is to knot, tie, or trim your updo in pretty
Saturday open thread for night owls. Stacy Mitchell: '6 ways to rein in today's toxic monopolies'

Saturday open thread for night owls. Stacy Mitchell: '6 ways to rein in today's toxic monopolies'

Politics
Stacy Mitchell is co-director of the Institute for Local Self-Reliance, where her research focuses on economic concentration and the health of local economies. At The Nation, she writes—6 Ways to Rein In Today’s Toxic Monopolies: After nearly four decades of lax antitrust policy, during which a handful of corporations have been allowed to gobble up market share like a horde of deranged amoebas, the consequences of unfettered monopoly have become painfully apparent. Competition has fizzled, replaced by pockets of extreme concentration. The number of new businesses has plunged. Wages have stagnated. Inequality has spiked. And extreme wealth—alongside its evil twin, extreme power—has pooled in fewer and fewer hands. Mercifully, smart minds have been busy mulling smart solutions, brainstorm
11 Ways to Get Followers on Instagram Authentically

11 Ways to Get Followers on Instagram Authentically

Social Media
Has your brand seen positive returns on Instagram? Is your Instagram following big enough to drive profitable traffic to your landing pages? If you’re hesitating to answer, it might be time to learn how to get followers on Instagram. The larger your audience grows, the more opportunities you have to engage with users and create unique experiences for them. But sometimes brands take the easy way out when trying to get more Instagram followers. Pay for likes and follower sites are everywhere, but we’ll be the first to tell you organically building an audience will drive much better results. Did you know that roughly 48 million Instagram users are fake? This means no matter how many Instagram followers you have, if they’re fake, they’re not going to your landing page,...
14 Ways to Outsmart the Instagram Algorithm

14 Ways to Outsmart the Instagram Algorithm

Social Media
If you’ve been on Instagram recently, you’ll notice you probably haven’t received as many likes or comments as you did a year ago. When the Instagram algorithm was adjusted from chronological to algorithmic, many people worried engagement rates would drop. Instagram’s own press release talked about favoring the moments you care about most, much like how Facebook’s algorithm operates. So how does your brand stay present in users’ feeds without having to rely on ads? Luckily, there are some work arounds to get your Instagram posts visible. Here are 14 ways you can make the Instagram algorithm work in your favor: 1. Invest in a Photographer or Videographer Quality reigns supreme on Instagram. When most of the app’s real estate is taken up by visual m...
Vertical Video: 6 Powerful Ways to Flip Social Video on its Head

Vertical Video: 6 Powerful Ways to Flip Social Video on its Head

Social Media
Are you making vertical video as part of your social video creation for business? If not then it’s time to flip video on its head (or at least turn your phone sideways a little). Vertical Video is here to stay and in this post we discuss why it’s popular and why you... // Read More The post Vertical Video: 6 Powerful Ways to Flip Social Video on its Head appeared first on Socially Sorted.
4 Ways to Better Collaborate With Clients in Sprout

4 Ways to Better Collaborate With Clients in Sprout

Social Media
Figuring out methods for better collaboration is an agency pastime. But juggling multiple clients, multiple social accounts and multiple tools tends to make true collaboration tricky to navigate. No matter the size or structure of your organization, implementing some of these workflows can help you and your agency proactively approach collaboration across multiple channels and touchpoints and will keep you from scrambling to catch up with clients. 1. Using Tasks to Deliver Engagement Opportunities Many agencies are used to being the “doers”—doing the publishing, the community management, the reporting—but as an agency scales and brings in new business, being the doer for every client isn’t always an option. To keep the communication strong and maintain a heav...
10 ways to make luxury travel more affordable

10 ways to make luxury travel more affordable

Travel
One of the biggest myths about luxury travel is that it’s only for the super-rich. Of course, what one person sees as affordable can be extravagant to another but, even with this aside, there are many ways to make luxury travel much more affordable than you might have possibly imagined. Here are 10 ways to […] The post 10 ways to make luxury travel more affordable appeared first on A Luxury Travel Blog.
10 Ways Universities Can Use Facebook to Market to and Connect With Students

10 Ways Universities Can Use Facebook to Market to and Connect With Students

Social Media
When I was in university two years ago, Facebook was already intertwined with student life. We heard about news and events through Facebook Pages and collaborated on group work through Facebook Groups. After graduating, I’ve been getting updates about the university through the alumni Facebook Page. Nowadays, it’s also common for prospective students to research on Facebook when deciding their university and course. With Facebook being a part and parcel of university students’ lives, there are many things that social media teams at universities can do to market the university, engage students, and stay in touch with alumni. Here are just some ideas I’ve found through my research that you can implement for your university… 10 Facebook ideas for universities t...