Saturday, September 22News That Matters

Business

4 Office 365 Marketing Features You May Have Missed

4 Office 365 Marketing Features You May Have Missed

Business
[Interesting] When you sit down at your desk with your morning coffee, you likely use a computer running Microsoft Office. Microsoft reports 1.2 billion Office users, with 120 million business subscribers now using the cloud-based Microsoft Office 365. You may be an expert at using popular applications such as Word, Excel, or PowerPoint every day. But did you know […] The post 4 Office 365 Marketing Features You May Have Missed appeared first on DIYMarketers.
Weekend Favs February 17

Weekend Favs February 17

Business
Weekend Favs February 17 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road. Dribbble – Dribbble is where designers get inspired and hired. Storyline – There’s no way to create Amazon Alexa skills unless you’re a good engineer. Storyline makes it easy with a visual drag-n-drop interface. EngageBay – A simple, integrated, affordable, all-in-one marketing platform for small businesses. These are my weekend favs, I would love to hear about some
The One Philosophy (Part Two)

The One Philosophy (Part Two)

Business
More than a Few Words A marketing conversation for business owners. Ellen McDowel Your Social Butterfly.com One Philosophy with Ellen McDowel Do you show up every day, knowing that you will make a difference in someone else’s life? You have the potential to be that person to someone. Understand the benefits of talking less and listening more, sharing your vision with others, exhibiting exemplary behavior, taking 100% responsibility, never gossiping, and exercising your mind and spirit. Everyone needs som...
21 Tips to build a better business

21 Tips to build a better business

Business
In no particular order: People buy what they want. Not what they need. You need to understand this and adjust your marketing accordingly. The word ‘Webinar’ carries a huge amount of negative baggage. It’s purely toxic. If you want to use video marketing, call it something less sleazy. People buy for their reasons. Not yours. You don’t have any clients, customers or subscribers. Instead, you borrow them. You need to earn and then re-earn their custom, attention and trust. When you want to generate high quality cash flow fast… find new products for your customers. It’s way quicker and far more profitable, than finding new customers for your products. Your brand is either working for you or against you. Tip: If you haven’t intentionally created a br...
Share a post-Valentine’s Day KISS with your audience

Share a post-Valentine’s Day KISS with your audience

Business
As a small business owner, you work hard to create relevant content that engages your customers. But how can you get them to share it with their family and friends? One thing’s for sure: You can’t afford to sit there like a school kid with a crush, writing note after note, hoping to get noticed. Follow these tips to see your content shared like those truffles you got for Valentine’s Day! It’s in your KISS Put away the breath mints and lipstick because we’re not talking about that kind of kiss. We mean the acronym: KISS stands for Keep It Significant and Shareable. But how does it work? 1. Keep it significant Ask yourself, is this important to my customers now? Would they find this information useful and interesting? Is this something my customers would ask? Be...
Stop Networking and Start Focusing on Relationships That Matter

Stop Networking and Start Focusing on Relationships That Matter

Business
Stop Networking and Start Focusing on Relationships That Matter written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Scott Gerber Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Scott Gerber. He is the co-founder and CEO of The Community Company as well as Young Entrepreneur Council (YEC) and Forbes Councils. He and I discuss his new book, Superconnector: Stop Networking and Start Building Business Relationships that Matter. Gerber is an internationally syndicated columnist, author of Never Get a “Real” Job and co-author of Superconnector. He has been featured in the New York Times, Wall Street Journal, Washington Post, Bloomberg, Fortune, TIME, CNN, MSNBC, CNBC, Reuters, Mashable, BBC, NPR, Forbes, The Daily Beas